PorscheClient
Goodwood Festival of SpeedProject
Content · OGB - LDN
About
How do you celebrate 75 years as one of the most iconic luxury car brands in the world?
Inspired by the existing ‘Driven by Dreams' campaign manifesto, we immortalised Porsche's biggest Goodwood Festival of Speed yet and their event attendees by granting social media followers an access-all-areas pass to the ‘Festival of Dreams’, with over 60 real-time posts in four days.
Our hero content featured an industry-first night shoot which involved using 1000-watt LED drones capturing Porsche cars driving around the Goodwood track, while the Goodwood Sculpture featuring a range of heritage models was lit up and captured from above.
Porsche without any shadow of a doubt is a major part of Goodwood Festival of Speed - everything the brand stands for is what the festival is all about - the history, the present, the future, the joy of driving, innovation and technology. Porsche epitomises that at every level.
Charles Gordon-Lennox, The Duke of Richmond. Goodwood Festival of Speed owner and organiser.